Bosom Buddies Trust Calendar 2008

BBT has been extremely fortunate to enlist the services of EuroFuel RSCG (Top Global Advertising Agency 2006) and Biss Lancaster PR, both of which generously donated their services ‘pro bono’.

Biss Lancaster not only put together an extensive media plan to support the project, but also co-ordinated the shoot, securing the services of:

Nicky Johnston (www.nickyjohnston.co.uk, noted fashion and celebrity photographer, who has shot for Britain's Next Top Model amongst other programmes)

and

Jonathan Phang, leading figure in the British fashion world and judge on ‘Britain's Next Top Model’, stylists, make-up artists, hairdressers etc. All the professionals gave their time to the project on a pro bono basis.

The shoot took place on 28 Feb and 1 March and was a huge success. Marie Claire Magazine was present throughout both days with a journalist, photographer and film crew (who shot a short film which is due to go live on the Marie Claire website around the time of our launch in September/October 2007).

Biss Lancaster’s extensive media campaign, will publicise the calendar through all media, including [You Magazine, Grazia, Times/Sun Newspapers, Radio 4, Breakfast/Daytime TV].

EuroFuel undertook the production of the calendar, from the creation of rough layouts right through to finished artwork.

The calendar is available from Calendar Club (www.calendarclub.co.uk).